How Should a Company Be Raising Capital? (2024)

Funding Operations With Capital

Running a business requires a great deal of capital. Capital can take different forms, from human and labor capital to economic capital. But when most people hear the term financial capital, the first thing that comes to mind is usually money.

That's not necessarily untrue. Financial capital is represented by assets, securities, and yes, cash. Having access to cash can mean the difference between companies expanding or staying behind and being left in the lurch. But how can companies raise the capital they need to keep them going and to fund their future projects? And what options do they have available?

There are two types of capital that a company can use to fund operations: debt and equity. Prudent corporate finance practice involves determining the mix of debt and equity that is most cost-effective. This article examines both kinds of capital.

Key Takeaways

  • Businesses can use either debt or equity capital to raise money, where the cost of debt is usually lower than the cost of equity, given debt has recourse.
  • Debt capital comes in the form of cash receipts from raising loans or issuing corporate bonds.
  • Equity capital comes in the form of cash in exchange for company ownership, usually through stocks.
  • Debt holders usually charge businesses interest, while equity holders rely on stock appreciation or dividends for a return.
  • Preferred equity has a senior claim on a company’s assets compared to common equity, making the cost of capital lower for preferred equity.

Debt Capital

Debt capital is also referred to as debt financing. Funding by means of debt capital happens when a company borrows money and agrees to pay it back to the lender at a later date. The most common types of debt capital companies use are loans and bonds, which larger companies use to fuel their expansion plans or to fund new projects. Smaller businesses may even usecredit cardsto fund their own capital requirements.

A company looking to raise capital through debt may need to approach a bank for a loan, where the bank becomes the lender and the company becomes the debtor. In exchange for the loan, the bank charges interest, which the company will expense through its income statement.

The other option is to issue corporate bonds. These bonds are sold to investors—also known as bondholders or lenders—and mature after a certain date. Before reaching maturity, the company is responsible for issuing interest payments on the bond to investors.

Pros and Cons of Debt Capital

The money raised from bond issuance can be used by the company for its expansion plans. The cost of debt is also usually lower than the cost of raising equity because lenders receive payments on a set schedule and are able to use the company's assets as collateral. Equity providers are not generally able to do either of these things.

Another advantage of debt capital is that the borrowing company can also use interest expenses to lower taxes, reducing the effective interest rate they pay.

While this is a great way to raise much-needed money, debt capital does come with a downside, notably the additional burden of interest. This expense, incurred just for the privilege of accessing funds, is referred to as the cost of debt capital. Interest payments must be made to lenders regardless of business performance. In a low season or bad economy, a highlyleveragedcompany may have debt payments that exceed its cash flow.

Example of Debt Capital

Let's look at the loan scenario as an example. Assume a company takes out a $100,000 business loan from a bank that carries a 6% annual interest rate. If the loan is repaid one year later, the total amount repaid is $100,000 x 1.06, or $106,000. Of course, most loans are not repaid so quickly, so the actual amount of compounded interest on such a large loan can add up quickly.

Rating agencies, such as Standard and Poor's (S&P), are responsible for rating the quality of corporate debt, signaling how risky the bonds are to investors.

Equity Capital

Equity capital is generated through the sale of shares of company stock rather than through borrowing. If taking on more debt is not financially viable, a company can raise capital by selling additional shares. These can be either common shares or preferred shares.

Common stock gives shareholders voting rights but doesn't really give them much else in terms of importance. They are at the bottom of the ladder, meaning their ownership isn't prioritized as other shareholders are. If the company goes under or liquidates, other creditors and shareholders are paid first.

Preferred shares are unique in that payment of a specified dividend is guaranteed before any such payments are made on common shares. In exchange, preferred shareholders have limited ownership rights and have no voting rights.

Pros and Cons of Raising Equity

The primary benefit of raising equity capital is that, unlike debt capital, the company is not required to repay shareholder investment. Instead, the cost of equity capital refers to the amount of return on investment shareholders expect based on the performance of the larger market. These returns come from the payment of dividends and stock valuation.

The disadvantage to equity capital is that each shareholder owns a small piece of the company, so ownership becomes diluted. Business owners are also beholden to their shareholders and must ensure the company remains profitable to maintain an elevated stock valuation while continuing to pay any expected dividends.

Because preferred shareholders have a higher claim on company assets, the risk to preferred shareholders is lower than to common shareholders, who occupy the bottom of the payment food chain. Therefore, the cost of capital for the sale of preferred shares is lower than for the sale of common shares. In comparison, both types of equity capital are typically more costly than debt capital, since lenders are always guaranteed payment by law.

Example of Equity Capital

As mentioned above, some companies choose not to borrow more money to raise their capital. Perhaps they're already leveraged and just can't take on any more debt. They may turn to the market to raise some cash.

A startup company may raise capital through angel investors and venture capitalists. Private companies, on the other hand, may decide to go public by issuing an initial public offering (IPO). This is done by issuing stock on the primary market—usually to institutional investors—after which shares are traded on the secondary market by investors. For example, Meta, formerly Facebook, went public in May 2012, raising $16 billion in capital through its IPO, which put the company's value at $104 billion.

Debt holders are generally known as lenders while equity holders are known as investors.

The Bottom Line

Companies can raise capital through either debt or equity financing. Debt financing requires borrowing money from a bank or other lender or issuing corporate bonds. The full amount of the loan has to be paid back, plus interest, which is the cost of borrowing.

Equity financing involves giving up a percentage of ownership in a company to investors, who purchase shares of the company. This can either be done on a stock market for public companies, or for private companies, via private investors that receive a percentage of ownership.

Both types of financing have their pros and cons, and the right choice, or the right mix, will depend on the type of company, its current business profile, its financing needs, and its financial condition.

How Should a Company Be Raising Capital? (2024)

FAQs

How Should a Company Be Raising Capital? ›

The Bottom Line. Companies can raise capital through either debt or equity financing. Debt financing requires borrowing money from a bank or other lender or issuing corporate bonds. The full amount of the loan has to be paid back, plus interest, which is the cost of borrowing.

How should a company be raising capital? ›

Typically, enterprises raise capital on the stock market, but institutional investors like banks can offer you lines of credit, corporate bonds and business loans. There are potential investors throughout your business journey once you know where to look.

How can a company's capital be increased? ›

Firms can raise the financial capital they need to pay for such projects in four main ways: (1) from early-stage investors; (2) by reinvesting profits; (3) by borrowing through banks or bonds; and (4) by selling stock. When business owners choose financial capital sources, they also choose how to pay for them.

How do you successfully raise capital? ›

How to raise capital for a startup: 7 capital raising strategies
  1. Fund it yourself. It might not sound ideal, but dipping into your personal savings is probably the easiest way to raise capital for a startup. ...
  2. Business loan. ...
  3. Crowdfunding. ...
  4. Angel investment. ...
  5. Personal contacts. ...
  6. Venture capitalist. ...
  7. Private equity.

Why would a company need to raise capital? ›

Corporations often need to raise external funding or capital in order to expand their businesses into new markets or locations.

What is the best business structure to raise capital? ›

Unlike sole proprietorships and partnerships, forming a corporation will legally separate the business from the business owner(s), which provides owners and investors personal protection against the company's liabilities. In addition, corporations are the preferred legal structure for lenders and investors.

What is the procedure for the raising of capital for a company? ›

Transform your capital raising with Ansarada Deals™—start for free today!
  1. Step 1: Define funding strategy & Ts and Cs. ...
  2. Step 2: Prepare business detail. ...
  3. Step 3: Find investors. ...
  4. Step 4: Create pitch presentation. ...
  5. Step 5: Organize meetings. ...
  6. Step 6: Facilitate the due diligence process. ...
  7. Step 7: Negotiate partnership agreement.

What are the reasons for capital raising? ›

The top motives for raising capital are mergers and acquisitions, restructuring, debt financing, an increase of working capital, restructuring, purchase of fixed assets, and the launch of new projects.

How can a company increase paid up capital? ›

The paid-up share capital of the company can be increased by issue of new shares or by calling unpaid amount of shares from the shareholders of the company. A company can issue shares through public offer or by private placement.

How do you increase a company's working capital? ›

These working capital improvement techniques can help.
  1. Shorten Operating Cycles. An increased cash flow generates working capital. ...
  2. Avoid Financing Fixed Assets with Working Capital. ...
  3. Perform Credit Checks on New Customers. ...
  4. Utilize Trade Credit Insurance. ...
  5. Cut Unnecessary Expenses. ...
  6. Reduce Bad Debt. ...
  7. Find Additional Bank Finance.

What is the capital raising strategy? ›

A capital raising strategy is a process of raising capital from external sources to achieve your business's strategic goals, like investing in your business development or investing in other assets like M&A, strategic partnerships, and joint ventures.

What to do before raising capital? ›

Our Checklist
  1. Choose the type of funding you want to go after. ...
  2. Create your investor outreach list. ...
  3. Create your pitch deck. ...
  4. Determine how much runway you have left. ...
  5. Determine how much you want to raise. ...
  6. Set your valuation. ...
  7. Make sure you understand technical terms.

How do private companies raise capital? ›

Money from personal savings, friends and family, bank loans, and private equity through angel investors and venture capitalists are all options for funding throughout the life cycle of a private company.

What are the two main ways a company will raise capital? ›

Companies can raise capital through either debt or equity financing. Debt financing requires borrowing money from a bank or other lender or issuing corporate bonds.

How does capital raising work? ›

A capital raise is when companies approach investors to provide additional capital to the business in the form of either debt or equity. A capital raise is when a company approaches existing and potential investors to ask for additional capital (money) in the form of either equity or debt.

How is capital raised for business purposes? ›

Raising capital is often categorised into two main streams: equity financing and debt financing. Each of these mechanisms offers distinct advantages and limitations and are selected based on the strategic needs, long-term vision and financial health of the business.

How does a company increase working capital? ›

A company can improve its working capital by increasing its current assets. This includes saving cash, building higher inventory reserves, prepaying expenses especially if it results in a cash discount, or closely considering which customers to extend credit to (in an attempt to reduce its bad debt write-offs).

What is a good capital structure for a company? ›

What Is Optimal Capital Structure? The optimal capital structure of a firm is the best mix of debt and equity financing that maximizes a company's market value while minimizing its cost of capital.

How is capital raised in a limited company? ›

The share capital of a public limited company may be increased by issuing new shares, or by the company's own funds being transferred from unrestricted equity, also called bonus issue. A new issue of shares means that the company is supplied with new capital or reduces its debt.

Top Articles
Latest Posts
Article information

Author: Eusebia Nader

Last Updated:

Views: 5978

Rating: 5 / 5 (80 voted)

Reviews: 95% of readers found this page helpful

Author information

Name: Eusebia Nader

Birthday: 1994-11-11

Address: Apt. 721 977 Ebert Meadows, Jereville, GA 73618-6603

Phone: +2316203969400

Job: International Farming Consultant

Hobby: Reading, Photography, Shooting, Singing, Magic, Kayaking, Mushroom hunting

Introduction: My name is Eusebia Nader, I am a encouraging, brainy, lively, nice, famous, healthy, clever person who loves writing and wants to share my knowledge and understanding with you.