Barbie Movie Review (2024)

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A Lot or a Little?

What you will—and won't—find in this movie.

  • Positive Messages

    a lot

    Promotes idea that feminism is inclusive of all women -- and that being a woman is complicated and sometimes messy. Barbieland is welcoming, if naive about the ways the real world works. Encourages women to support one another, to be free of the many standards thrust upon them by society. Emphasizes importance of finding out who you are separately from your relationships with other people.

  • Positive Role Models

    a lot

    Barbie is curious, empathetic, brave, and kind, and she doesn't give up on her goals. She realizes that she doesn't have to be "perfect" to have value. Ken is insecure and shallow but develops meaningfully over the course of the story. The Barbies have power (until they fall under the sway of the patriarchy), and they eventually learn how to coexist with the Kens. Gloria is an observant, loving mother, and her daughter, Sasha, is smart and bold.

  • Diverse Representations

    some

    The main Barbie (Margot Robbie) and Ken (Ryan Gosling) are White and conventionally attractive -- to the point where traits like flat feet and cellulite are, albeit satirically, treated as disgusting. The rest of the Barbies and Kens in Barbieland are diverse and inclusive in many ways. There are Barbies and/or Kens who are of color, have a disability (one Barbie uses a wheelchair), and represent a range of body types, backgrounds, and professions. One Barbie is played by Hari Nef, who's trans, but her identity isn't referenced in the movie. Gloria is played by Honduran American actor America Ferrera, and her daughter, Sasha, is played by Ariana Greenblatt, who's Latina. The movie was directed and co-written by female filmmaker Greta Gerwig.

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  • Violence & Scariness

    a little

    A big fight among a lot of characters involves use of silly weapons and physical grappling; another fight includes a chokehold. Barbie runs away from the Mattel executives who want to "box" her; they chase her in a scene with a lot of slapstick. There's a high-speed pursuit, but no one is injured. The Barbie cars spin out and flip over, but no one gets hurt. Ken has a fall and is taken to an ambulance/clinic for treatment. Barbie admits to having persistent thoughts about death.

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  • Sex, Romance & Nudity

    a little

    Ken asks Barbie to spend the night. When she asks why, he says because they're boyfriend and girlfriend, but he doesn't know what that really entails. Barbie makes a comment about her and Ken not having genitals. A character wonders what kind of "nude blob" a Ken is "packing." Suggestive pickup lines and double entendres. After the Kens take over, several Barbies are shown flirting with and serving the Kens, often scantily clad. The primary Ken is frequently shirtless; some of the other Kens are too. Ken tries to kiss Barbie a couple of times, but she tells him no or dodges it.

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  • Language

    some

    One bleeped "motherf--," plus a few uses of words including "damn," "hell," "crap," "bimbo," "tramp," "stupid," "penis," "vagin*," "crazy," "nut job," "jeez," "oh my God," "for Christ's sake," "freaking," "frigging," "shut up," "up the wazoo," the suggestive euphemism "beach you off," and catcalls and double entendres.

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  • Products & Purchases

    a lot

    Barbie and Mattel brands are in nearly every scene of the movie, including references to real Barbie dolls and accessories. Other featured brands include Duolingo, Hydro Flask, Hummer, Suburban, Chevy, Birkenstock, and Chanel. Clips from movies like The Godfather and Pride & Prejudice are seen.

  • Drinking, Drugs & Smoking

    a little

    The Kens have a lot of "brewskis" (beers), as well as red cups, and a party scene shows the primary Ken holding what looks like a wine glass. He also mentions being "day drunk" at one point.

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  • Parents Need to Know

    Parents need to know that writer-director Greta Gerwig's all-star take on Barbie has a sophisticated message about feminism and the patriarchy (and, consequently, a screenplay that will likely go over younger kids' heads). The movie follows "Stereotypical Barbie" (Margot Robbie) and her handsome but insecure (boy)friend, Ken (Ryan Gosling), as they venture into the human world and discover the shocking-to-them truth that Barbie dolls didn't actually solve the problems of sexism and patriarchal control. While there's no sex in the movie (the Barbies and Kens are frank about not having genitals), Kens are shown shirtless, Barbies get catcalled, and there are suggestive references to the dolls' bodies -- including Ken's "nude bulge" -- and how a male-dominated society expects women to be ornamental and helpful. There's a bleeped use of "motherf--" (plus "crap," "shut up," "oh my God," etc.), a couple of big brawls with silly weapons, slapstick chases, beer drinking, and near-constant mentions of Barbie-maker Mattel. Characters demonstrate empathy and perseverance, and Barbieland is populated by a diverse group of Barbies and Kens from a range of body sizes, abilities, genders, and racial and ethnic backgrounds. The supporting cast includes Simu Liu, Issa Rae, America Ferrera, Will Ferrell, Emma Mackey, and Michael Cera. To stay in the loop on more movies like this, you can sign up for weekly Family Movie Night emails.

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Community Reviews

  • Parents say (184)
  • Kids say (205)

age 12+

Based on 184 parent reviews

Barbie Movie Review (9)

Chanel L. Adult

July 20, 2023

age 16+

Ruined by Political Messaging and Cheap Potshots

The movie has some strengths--the sets are technically well done and the acting is pretty good. But parents have to realize that the film is super political and be prepared for that, especially if you have a son. Let me say that I am a proud feminist and have fought my way through male-dominated STEM fields since the 90s. Why, then, do I pause at recommending this movie? There are no intelligent, empowered, or even "good" male characters (they're basically mindless losers and ogres, albeit with excellent acting from Ryan Gosling); the film implies that men have no raison d'etre to exist other than to serve women; female solidarity is ultimately celebrated while any male solidarity is overtly deemed a risk to societal peace and stability; and the film insinuates that men shouldn't really have any personal dreams of success or agency. They can't even ask to be respected. The movie is advertised as being for everyone, but upon watching it, it's clear that it isn't. Just as Sasha tells Barbie that she made "women feel bad about themselves," based on the reaction of my kids, this movie likely is going to make boys feel bad--or rather, even worse--about themselves (see Richard Reeves's 2022 book on the subject). The bottom line is we need to do better for all of our kids, or we're going to have big trouble in the decades to come.

July 21, 2023

age 13+

It’s PG-13 and I think that’s about right. But you know your child.

I saw Barbie with my teen daughter who has loved Barbie all her life, and now appreciates Greta Gerwig’s filmmaking. She loved it. The film has hilariously over-the-top silliness and a thoughtful message about finding your place in the world and the struggle between being bright and shiny and also flawed and frustrated, while also exploring the power dynamic between men and women in today’s society. Yeah, there’s a lot going on, and some of that might confuse younger audiences, but I don’t think that’s hurtful in any way. Barbie’s having an existential crisis in the movie, so it’s not all fun and games, but the women in my audience responded to the America Ferrera character in a way that indicated they felt deeply understood. There are a couple references to genitalia (or the lack thereof) that may be a little cringey if you’re watching with a younger viewer, but I’m much more concerned about violence in movies than that kind of humor. Basically, if you’re the kind of parent who thinks everything has an agenda right now, you’re going to think that about this movie. But if you’re open to inclusivity and a conversation about what women want and deserve in life, you’ll probably enjoy it like we did. And Ryan Gosling is HILARIOUS. He goes all out. But the acting is great across the board. I’m looking forward to seeing it again when it comes to streaming.

What's the Story?

BARBIE opens with a Helen Mirren-narrated 2001: A Space Odyssey homage that explains how the advent of the Barbie doll changed girls' playtime forever, allowing them to imagine unlimited futures and roles beyond motherhood. Then viewers are taken to a parallel universe called Barbieland, where myriad Barbies live in harmony with a bunch of Kens and their pals Midge and Skipper. Since Barbies rule this idealistic, inclusive land -- serving as everything from president (Issa Rae) and Supreme Court justices to Nobel laureates, surgeons, etc. -- they believe that the real world is similarly woman- and girl-friendly. None is more sure of that than "Stereotypical Barbie" (Margot Robbie), who's always perfect from head to toe, hosting nightly parties and sleepovers and occasionally paying attention to Ken (Ryan Gosling), who does little more than stand around at the beach with the other Kens and yearn after her. But when Barbie starts to have thoughts about death, she loses her permanent foot arch and sprouts a spot of cellulite, forcing her to visit the wise but isolated "Weird Barbie" (Kate McKinnon). Weird Barbie explains that Stereotypical Barbie will continue to deteriorate if she doesn't cross over into the human world, find the girl who's playing with her, and cheer her up. So Barbie and stowaway Ken set off on a quest to Los Angeles. As Barbie tries to find her human, she realizes that the human world isn't at all what she expected. Meanwhile, Ken is in awe of how much more powerful men are in the real world than they are in Barbieland.

Is It Any Good?

Our review:

Parents say (184):

Kids say (205):

Greta Gerwig's delightful comedy adventure is bolstered by Robbie and Gosling's impeccable performances, a top-notch ensemble cast, and a witty screenplay. The two stars are perfectly cast in the iconic lead roles, humanizing the doll characters and nailing both the emotional beats and the comedic aspects of Barbie's and Ken's development. The sprawling supporting cast is also well selected, with memorable performances from Rae as the Barbie president, America Ferrera as truth-telling human mom Gloria, Simu Liu as Gosling's rival Ken, and Will Ferrell as the smarmy CEO of Mattel. Three young actors from Sex Education -- Emma Mackey, Ncuti Gatwa, and Connor Swindells -- make notable appearances in supporting roles, and Academy Award-winning filmmaker/screenwriter Emerald Fennell turns up as Barbie's discontinued pregnant friend, Midge. Overall, Barbieland is a pleasingly inclusive place, where the Barbies and Kens can be more than thin, White, and blond as they sing and dance in their carefully curated outfits.

This movie isn't like the many animated Barbie movies, and its sophisticated themes may land better with teens and adults than tweens and kids. But the contrast between the movie's serious societal commentary and the trippy, nostalgic comedy manages not to feel off-putting or off-balance. Ken's explanations about the benefits of the patriarchy (horses, hats, all the top jobs!) are laugh-out-loud funny, while Gloria's passionate speech about the ways women must and mustn't act in human society rings soberingly true. For all of the jokes, there's a ton of heart in the screenplay, with Robbie and Gosling both getting many scene-stealing, moving monologues. Their memorable portrayals carry the movie, but the behind-the-scenes technicians deserve awards, too, including production designer Sarah Greenwood for the film's pink-infused Barbie-core set pieces, music supervisor George Drakoulias for the Mark Ronson-produced soundtrack, Oscar-winning costume designer Jacqueline Durran for the hundreds of authentic Barbie and Ken costumes, and director of photography Rodrigo Prieto for the fizzy cinematography. An ideal mother-daughter pick and a collaborative achievement worthy of the hype, this Barbie is a keeper.

Talk to Your Kids About ...

  • Families can talk about Barbie's message: that society has sexist, contradictory, unattainable expectations for women. Do you agree? What are your thoughts about what it means to be a girl and a woman?

  • Discuss the way that patriarchy and feminism are explored or explained in the movie. Does Barbieland treat Kens the way women are treated in the human world? Why is Ken so delighted to return to Barbieland?

  • Although the movie is about a children's doll, it's not really aimed at young kids, with its mature themes and humor. Do you think a movie inspired by and about toys needs to be appropriate for little kids?

  • Talk about the relationship between human mom Gloria and her middle school-age daughter, Sasha. What changes about their connection once they meet Barbie?

  • Did you notice positive diverse representation in the movie? Why is that important?

Movie Details

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